German agency Jung von Matt has joined forces with French web developer Mathieu 'P01' HENRI to produce the smallest advergame ever. It sits in 16*16 pixels or, better, in a favicon. The progject has been conceived to promote a very small car: the Smart fortwo.
As you can see from the video, banners have been placed on automotive sites to invite people to play. The idea is fun and definitely very creative.
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